Head to head
One pair per page
Crowding four tools onto one page helps nobody. Each comparison below covers two tools, carries the date we read their pricing, and says plainly what we could not confirm. Each page carries its own check date, because they were not all read on the same day.
- For all-round SEO work
Ahrefs vs Semrush
Ahrefs is cheaper up to three people, Semrush from four. $29 against $139 alone; $429 against $274 for four, because Ahrefs jumps a tier where Semrush just sells another seat.
Read the comparison - For all-round SEO work
Ahrefs vs Moz Pro
Billed monthly, Ahrefs is cheaper at every size either can serve: $29 against $49 alone, $169 against $179 for two. Billed annually, Moz takes the two-person case by $5. Above three, Moz has no plan.
Read the comparison - For checking if AI mentions you
Profound vs AthenaHQ
Profound has stopped publishing prices: a free trial, then a custom quote behind a demo. AthenaHQ states $295, or $245 billed annually, for 11 models. Only one of them will tell you what it costs.
Read the comparison - For running SEO for clients
Search Atlas vs Outrank
Both open at $99 a month billed monthly, not $79 against $99 as we had it: $79 is Search Atlas’ annual rate. AI visibility starts a tier up at $199. Outrank includes unlimited users, so seats decide it.
Read the comparison - For getting mentioned and backlinks
Baby Love Growth vs Distribb
Baby Love Growth wins for professional services and AI visibility on its site audit. Distribb wins backlinks, with 3 to 5 links a month in writing. €99 against $97, so check your own currency.
Read the comparison - For publishing more, faster
Baby Love Growth vs Agility Writer
Baby Love Growth suits SaaS: $99 a month includes AI tracking, an audit and backlinks. Agility Writer is $28, but its 40 credits write 13 articles in Optimize mode.
Read the comparison - The easy DFY solution
Keysearch vs Baby Love Growth
Keysearch, at $24 a month, is our pick for online stores. Baby Love Growth, at €99 or €59 billed yearly, writes, publishes and tracks AI answers for you. Its two pages disagreed in September and now agree.
Read the comparison - For finding keywords you can win
Keysearch vs LowFruits
Keysearch listed $24 a month against $29.90 for LowFruits Standard, and $20 against $20.75 on annual billing. LowFruits is the only one you can buy outright.
Read the comparison - For finding topics to write about
Keysearch vs Mangools
Billed yearly, Mangools Basic is $18.85 a month against $20 for Keysearch Starter. Billed monthly, Keysearch is cheaper at $24 against $30.50.
Read the comparison - For writing articles with AI
SEOwriting.ai vs Neuronwriter
Not alternatives. SEOwriting.ai writes drafts at $19 a month, Neuronwriter grades them at $23, and their entry tiers do not line up: 50 articles against 25 analyses.
Read the comparison - For publishing more, faster
The SEO Agent vs Outrank
Both are $99 a month for 30 articles published to one site, so price decides nothing. Only The SEO Agent states a fact-checking process; Outrank sells human editors at $1,399 a month instead.
Read the comparison - For tracking where you rank
Moz Pro vs SE Ranking
Moz Pro starts cheaper at $49, but Standard checks 50 AI prompts weekly against 100 daily on SE Ranking Core at $129. Frequency decides it, not price.
Read the comparison - For running SEO for clients
WebCEO vs Moz Pro
WebCEO’s pricing page does not contain the word AI. Moz Pro tracks 150 prompts weekly at $99. WebCEO wins on agency work, and its $99 unlimited plan is $171 to $379 once you do the sums.
Read the comparison - For writing articles with AI
WordRocket vs SEOwriting.ai
They differ on who holds the API bill, not on features. WordRocket is $10 a month and every plan is BYOK; SEOwriting is $19 with the model included, capped at 50 articles. The break-even is 8 to 26 cents of model spend per article.
Read the comparison
Why these carry a date
Software pricing changes and comparison articles rarely get revisited. Semrush restructured its plans recently, so any article still quoting its older lineup is describing something that no longer exists. Every page here records when we looked, and links to the vendor page so you can check it yourself.
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